I am available for freelance

Hi, I'm Geneva Bell

PR & Digital Marketing Business Consultant

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Profile

I'm a Digital Marketer from Miami, FL. I aim to help businesses grow with my marketing and business development solutions.

Experienced growth marketer with a background in public relations and 2+ years experience increasing conversion rates for South Florida based car dealers. I work with small business owners and entrepreneurs to develop stunning and user-friendly websites for their businesses. I also provide business consultation specifically to help my clients grow their businesses through public relations efforts and digital marketing efforts. I facilitate both organic growth as well as paid advertising strategies. I help my client advertise on Facebook and Google directly through those platforms. I also use programmatic media buying on behalf of my clients depending on their objectives.

Skills

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95%
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Experience

Digital Marketer & Consultant @ GenevaBell.com

December 2017 - Present
  • Rebranded a Miami travel agent’s business that included logo and website development.
  • Spearheaded all branding across the web and distributed platforms for an independent travel agent.
  • Got over 20k organic views and 100 shares on a YouTube video in less than six months without paying for advertisements.
  • Redesigned website for a Miami magazine.
  • Developed content and redesigned website for a Miami credit repair company.
  • Familiar with various programmatic platforms such as Pocketmath, Simpli.fi, and Brandzooka.

Marketing Manager @ HGreg.com

February 2016 - Present
  • Managed an annual marketing budget of over $1.7M.
  • Improved dealership’s Better Business Bureau grade from an F to a B- in less than two months.
  • Managed corporate communications with 20+ vendors at any given time.
  • Managed SEM and SMM.
  • Familiar with various programmatic platforms such as Pocketmath, Simpli.fi, and Brandzooka.

Publicist @ Luxe Art PR (D/B/A)

May 2014 - May 2016

Experience as a publicist, media consultant, publicity professional, and television booker. Achieved media placements for clients on Huffington Post, Latina Magazine, Venue Magazine, Haute Living Magazine, Miami New Times, Telemundo, Business Journals, NBC’s 6 In The Mix and more. Primary responsibilities included:

  • Draft, edit, finalize and distribute press releases and media kits.
  • Build contacts within broadcast and print media.
  • Yield successful placements of stories and interviews.

Social Media Manager@ HGreg.com

August 2014-December 2015
  • Organized community outreach event that included a monetary donation to a homeless shelter and employee volunteering in a soup kitchen. Promoted event across social media platforms.
  • Developed social media campaigns that increase website visits and conversions.
  • Managed company’s online reputation across review platforms such as Google, Yelp, and Facebook.
  • Developed original content for the company’s blog to promote across social media platforms.

Education

BS in Media & Communications Full Sail University

January 2013 - March 2015

I graduated at the top of my class as the class salutatorian. I won two course director awards during my time at Full Sail—one in the Introduction to Media Communications and Technologies class and the other in the Technical Writing class.

Services

Web Development

I can develop powerful websites that clearly convey your brand and what your brand represents.

Business Consultation

Through planning and problem-solving, I help clients determine which marketing techniques would be best for their business model and how to achieve their growth goals.
 

Branding Consultation

I provide analysis and revamping of brands. I also assist with brand consistency and brand awareness.
 

Email Marketing

I help clients build their email lists and develop effective email marketing campaigns that will allow them to develop solid relationships with potential customers.

Digital Marketing

I help my clients with digital advertising through social media advertising such as Facebook, Instagram, and Google. As well as other mediums such as mobile devices.

SEO

I help clients with Search Engine Optimization so that they have good visibility online. It is my goal to make sure that their online presence is strong and they have good organic search results.